Who it's forRussian manicuresLeer en español
Clean the cuticle. This week's appointments post themselves.
Social media for Russian manicure studios, done by asking.
A client pays more for a Russian manicure because of what she saw up close: the cuticle line. Post that line at day one and at week three, and the two-hour appointment sells itself.
The request: Two appointments are left this week. Post them Monday at 9.
- Mon · 9:00 amAppointments left this week, by dayInstagramGoogle Business ProfileTikTokScheduled
- Wed · 12:00 pmThe cuticle line, close up: day oneInstagramGoogle Business ProfileTikTokScheduled
- Fri · 6:00 pmThe same set at week threeInstagramGoogle Business ProfileTikTokScheduled
Less admin for Russian manicure studios.
Before: Clients who ask why it costs more than a regular manicure
Now: The cuticle line, close up, at day one and at week three.
Before: Two-hour appointments, where one empty slot is a lost afternoon
Now: The appointments left this week, posted every Monday.
Before: People who think their nails are too weak for gel
Now: Builder gel on natural nails, shown growing out.
Get an hour a week back between two-hour appointments.
Your numbers, your sum. Move them and the figures follow.
52 hoursback between two-hour appointments, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Clean the cuticle. The week is already scheduled.
- Mon9:00 amAppointments left this week, by dayInstagram, Google
- Tue
- Wed12:00 pmThe cuticle line, close up: day oneInstagram, TikTok
- Thu
- Fri6:00 pmThe same set at week threeInstagram, TikTok
- Sat
- Sun5:00 pmBuilder gel: for natural nails that keep breakingInstagram, Google
An illustration. The business and its posts are made up.
Social media post ideas for Russian manicure studios.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Two appointments are left this week. Post them Monday at 9.”
- Start with
- Instagram and TikTok
- Post most
- The cuticle line, close up
- Best photo
- One hand, daylight, no filter
- Never skip
- The appointments left this week
The cuticle line
As close as the camera goes.
Week three
The same set, grown out neatly.
Builder gel
Structure for natural nails.
What two hours buys
The steps, in order.
On top of the base
French, chrome, a little art.
This week's appointments
By day and hour.
Russian manicures: why your Google profile matters.
People search for a Russian manicure near them after seeing one on a friend. A Google Business Profile with close photos, what the appointment includes and how to book gets the first visit.
Asked by Russian manicure studios.
What should a Russian manicure studio post on social media?
Close-ups of the cuticle line, the same set at week three, builder gel on natural nails, what the appointment includes, and the appointments left this week.
Which social media works for a Russian manicure?
Instagram and TikTok, where the close-up does the selling, and Google Business Profile for people searching nearby.
Should I post my prices?
Yes, with what the time includes. The price is higher than a regular manicure, and the photo at week three is the reason.
Can I post between clients without stopping?
Yes. Send the photo and one line from your phone. Approve the draft, and it goes out at the hour you set.
Clean the cuticle. We'll handle the posting.
