Who it's forPet groomersLeer en español
Groom the dog. Every fresh cut posts itself.
Social media for pet groomers, done by asking.
Your hands are full and usually wet. Send a photo of today's best groom, say a line, and it's posted where owners will see it.
The request: One slot open tomorrow afternoon. Post it now.
- Tue · 10:00 amTeddy's first groomInstagramFacebook PagesGoogle Business ProfileScheduled
- Wed · 2:00 pmOne slot open tomorrow afternoonInstagramFacebook PagesGoogle Business ProfileScheduled
- Fri · 9:00 amBook holiday grooms now: December is fillingInstagramFacebook PagesGoogle Business ProfileScheduled
Less admin for pet groomers.
Before: Dozens of great photos stuck on your phone
Now: Send the best one. It's posted today.
Before: A cancellation with no way to fill the table
Now: One message tells every account the slot is open.
Before: Holiday bookings announced when you're already full
Now: The reminder to book early was scheduled a month ahead.
Get an hour a week back at the grooming table.
Your numbers, your sum. Move them and the figures follow.
52 hoursback at the grooming table, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Groom the dog. The week is already scheduled.
- Mon
- Tue10:00 amTeddy's first groomInstagram, Facebook
- Wed2:00 pmOne slot open tomorrow afternoonInstagram, Facebook, Google
- Thu
- Fri9:00 amBook holiday grooms now: December is fillingInstagram, Facebook, Google
- Sat
- Sun4:00 pmTip: brushing a double coat between visitsInstagram, Facebook
An illustration. The business and its posts are made up.
Social media post ideas for pet groomers.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “One slot open tomorrow afternoon. Post it now.”
- Start with
- Instagram, then Google Business Profile
- Post most
- Before and after grooms
- Best photo
- The dog, groomed, in good light
- Never skip
- Holiday booking reminders
Before and after
With the owner's permission. The most shared posts you will make.
Open slots
Cancellations and quiet afternoons.
Seasonal reminders
Holiday bookings, summer trims, winter coats.
Coat care tips
Short and breed-specific.
New services
Nail trims, puppy introductions, de-shedding.
Regulars
The dogs everyone at the salon knows by name.
Pet groomers: why your Google profile matters.
Owners pick a groomer close to home and judge by photos. Recent grooms on your Google Business Profile and Instagram show the standard of your work better than a price list.
Asked by pet groomers.
What should a pet groomer post on social media?
Before-and-after photos, open slots, seasonal booking reminders, coat care tips and new services. Ask owners before posting their pets.
Can I post a photo between appointments?
Yes. Send the photo and a line to your assistant from your phone. Approve the draft and it is published or scheduled. For example: “One slot open tomorrow afternoon”.
Which accounts matter most for a groomer?
Instagram for the photos, and Google Business Profile so nearby owners find you when they search.
Groom the dog. We'll handle the posting.
