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Work the knots. Today's openings post themselves.
Social media for massage therapists, done by asking.
Your hands are oiled and your phone is in another room. Say what's open this week once, between clients, and every account is posted.



The request: Openings Wednesday at 3 and Friday at 11. Post them.
- Mon · 9:00 amThis week's openings: Wednesday 3pm, Friday 11amInstagramFacebook PagesGoogle Business ProfileScheduled
- Wed · 12:00 pmDesk shoulders? Two stretches between appointmentsInstagramFacebook PagesGoogle Business ProfileScheduled
- Fri · 9:00 amGift certificates for Mother's Day: printed or emailedInstagramFacebook PagesGoogle Business ProfileScheduled
Less admin for massage therapists.
Before: A cancellation at noon and ninety empty minutes
Now: One message puts the opening on every account.
Before: Gift certificates remembered the week after Mother's Day
Now: The gift certificate post was scheduled a month ahead.
Before: Never knowing what to post when you can't show the work
Now: Openings, what to expect and self-care tips, drafted from a sentence.
Get an hour a week back at the massage table.
Your numbers, your sum. Move them and the figures follow.
52 hoursback at the massage table, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Work the knots. The week is already scheduled.
- Mon9:00 amThis week's openings: Wednesday 3pm, Friday 11amInstagram, Facebook, Google
- Tue
- Wed12:00 pmDesk shoulders? Two stretches between appointmentsInstagram, Facebook
- Thu
- Fri9:00 amGift certificates for Mother's Day: printed or emailedFacebook, Instagram, Google
- Sat
- Sun5:00 pmNew: 90-minute deep tissue and prenatal sessionsInstagram, Facebook, Google
An illustration. The business and its posts are made up.
Social media post ideas for massage therapists.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Openings Wednesday at 3 and Friday at 11. Post them.”
- Start with
- Google Business Profile, then Instagram
- Post most
- Openings and gift certificates
- Best photo
- The treatment room, ready for a client
- Never skip
- The month before Mother's Day
Openings
The week's free slots and same-day cancellations.
Gift certificates
Mother's Day, Valentine's Day, the holidays. Post a month early.
What to expect
First visit, pressure, draping, how to book. It reassures new clients.
Between visits
One stretch or habit. General and practical.
Your modalities
Deep tissue, prenatal, sports, lymphatic. Say what you are trained in.
The room
A calm, clean space is your best photo.
Massage therapists: why your Google profile matters.
People look for a licensed massage therapist near home and want to feel safe before they book. A Google Business Profile with your licence, photos of your room, current hours and a recent update gives them that.
Asked by massage therapists.
What should a massage therapist post on social media?
The week's openings, gift certificates before holidays, what a first visit is like, simple stretches, the modalities you are trained in, and photos of your room. Keep claims factual and avoid promising results.
Which social media is best for massage therapists?
Google Business Profile first, because people search for massage nearby. Instagram and Facebook keep regular clients booked and bring referrals.
How do I fill a last-minute cancellation?
Post it straight away. Tell your assistant the slot and it drafts the post for each account. Approve it and it publishes at once.
I work alone. Is this too much to keep up?
It is built for that. One short message a week, sent between clients, is enough to keep every account active.
Work the knots. We'll handle the posting.

















