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Retwist the roots. This month's openings post themselves.

Social media for loc specialists, done by asking.

A loc client books a month ahead, and a new one chooses a loctician by the parts. Post each finished head from behind and the openings you have left, and both find you.

A smiling woman with curly blonde hair in a sage apron retwisting a loc at the root on a practice head of long, neatly parted locs, beside the robot holding a mist bottle and a jar of loc gel

The request: Three retwist openings are left this month. Post them Monday at 9.

  1. Mon · 9:00 amRetwist openings left this monthInstagramGoogle Business ProfileScheduled
  2. Wed · 6:00 pmStarter locs: coils, two-strand twists or interlocksInstagramTikTokScheduled
  3. Fri · 12:00 pmA loc repair, from behind: reattached, not cutInstagramTikTokScheduled

Less admin for loc specialists.

  • Before: The same message every week: how much for a retwist, and when

    Now: Your retwist price and this month's openings, every Monday.

  • Before: People who think thinning locs have to be cut

    Now: A repair shown before and after, with the owner's yes.

  • Before: New clients who do not know which start suits their hair

    Now: Coils, two-strand twists and interlocks explained, one a week.

Get an hour a week back between retwists.

Your numbers, your sum. Move them and the figures follow.

52 hoursback between retwists, every year

$3,120of your working time, at $60 an hour

Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.

Get my hours back

Retwist the roots. The week is already scheduled.

  1. Mon9:00 amRetwist openings left this monthInstagram, Google
  2. Tue
  3. Wed6:00 pmStarter locs: coils, two-strand twists or interlocksInstagram, TikTok
  4. Thu
  5. Fri12:00 pmA loc repair, from behind: reattached, not cutInstagram, TikTok
  6. Sat
  7. Sun5:00 pmMicrolocs: the consultation comes firstInstagram, Google

An illustration. The business and its posts are made up.

Social media post ideas for loc specialists.

Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Three retwist openings are left this month. Post them Monday at 9.”

Start with
Instagram, then Google Business Profile
Post most
Fresh retwists, from behind
Best photo
The parts and the roots, in daylight
Never skip
The openings left this month
  • The grid, from behind

    Clean parts and fresh roots.

  • Starter locs

    Which method, for which hair.

  • Retwist day

    What a four to six week cycle looks like.

  • Loc repairs

    Reattached and reinforced, not cut.

  • Microlocs

    The consultation, the install, the upkeep.

  • A month of openings

    Because your clients book that far ahead.

Post ideas for every profession

Loc specialists: why your Google profile matters.

People search for a loctician near them when they decide to start, or when theirs moves away. A Google Business Profile with your work from behind, the methods you use and how to book gets the consultation.

Asked by loc specialists.

What should a loc specialist post on social media?

Fresh retwists from behind, starter loc methods explained, a repair with the client's yes, your microloc consultations, and the openings you have left this month.

Which social media works for a loctician?

Instagram and TikTok, where the parts and the roots can be seen, and Google Business Profile for people searching for a loctician nearby.

Do I need the client's face in the photo?

No. The work is the grid and the roots, and it shows from behind. Ask before posting even then, and tag the client only if they want it.

Can posts go out while I am mid-retwist?

Yes. Plan the week with your assistant once, and each post goes out at its time. You change one with a message between clients.

Retwist the roots. We'll handle the posting.

Get started