Who it's forInsurance agentsLeer en español
Write the policy. The renewal reminders go out anyway.
Social media for insurance agents, done by asking.
Renewals, claims and quotes fill the day. Say what clients need to know this month and your Facebook, LinkedIn and Google profile say it for you.
The request: Open enrollment ends on the 15th. Remind people Monday.
- Mon · 8:30 amOpen enrollment ends on the 15th. Book a reviewFacebook PagesLinkedInGoogle Business ProfileInstagramScheduled
- Wed · 12:00 pmDoes home insurance cover flooding? Usually not; check your policyFacebook PagesLinkedInGoogle Business ProfileInstagramScheduled
- Fri · 9:00 amStorm season: photograph your home before you need toFacebook PagesLinkedInGoogle Business ProfileInstagramScheduled
Less admin for insurance agents.
Before: Open enrollment ending and clients finding out late
Now: The deadline, a reminder and a last call, all scheduled in advance.
Before: A hurricane in the forecast and no word from your agency
Now: The storm checklist goes out the day the watch is issued.
Before: The same coverage question answered on twenty calls
Now: Answered once, in plain words, on every account.
Get an hour a week back on the quotes.
Your numbers, your sum. Move them and the figures follow.
52 hoursback on the quotes, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Write the policy. The week is already scheduled.
- Mon8:30 amOpen enrollment ends on the 15th. Book a reviewFacebook, LinkedIn, Google
- Tue
- Wed12:00 pmDoes home insurance cover flooding? Usually not; check your policyFacebook, LinkedIn
- Thu
- Fri9:00 amStorm season: photograph your home before you need toFacebook, Instagram, Google
- Sat
- Sun5:00 pmNew teen driver? What to ask before adding themFacebook, Google
An illustration. The business and its posts are made up.
Social media post ideas for insurance agents.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Open enrollment ends on the 15th. Remind people Monday.”
- Start with
- Facebook and Google Business Profile
- Post most
- Deadlines and plain answers
- Best photo
- You and your team, at the office
- Never skip
- The week before storm season
Deadlines
Open enrollment, renewal windows, Medicare dates.
Plain answers
One coverage question at a time, in general terms.
Storm and season prep
Hurricanes, hail, wildfire, winter. Before, not after.
Life events
A new driver, a new home, a baby, a business. When to review.
Policy reviews
Invite people in. Say how long it takes.
You, locally
The team, the office, the community events you sponsor.
Insurance agents: why your Google profile matters.
People choose a local agent because they want a person, not a call centre. A Google Business Profile with your name and face, current hours, the lines you write and a recent update makes that difference visible.
Asked by insurance agents.
What should an insurance agent post on social media?
Enrollment and renewal deadlines, plain general answers to coverage questions, storm and season preparation, reminders to review after life events, and local community news. Follow your carrier's, your state's and, for Medicare plans, CMS's advertising rules, and show your licence number where your state requires it.
Which social media is best for insurance agents?
Facebook and Google Business Profile for local households, and LinkedIn for commercial lines and business owners.
Do I need compliance approval before posting?
That depends on your carrier and state. Spica Post drafts each post and nothing goes out until you approve it, so you can route drafts through whatever review your carrier requires first.
Can the posts be in Spanish as well as English?
Yes. Your assistant drafts in the language you write to it in, so you can ask for Spanish, English or both, and approve the version you want. For example, “Open enrollment ends on the 15th. Book a review” can go out in Spanish, English or both.
Write the policy. We'll handle the posting.
