Who it's forAssisted living homesLeer en español
Welcome them home. The open rooms post themselves.
Social media for assisted living homes, done by asking.
A family has two weeks to find a place for their mother after a fall, and visits five homes that all look the same online. Post a room when it opens and what a day in your home is like, and yours is the one they visit first.
The request: A private room opened today. Post it now, bed made.
- Mon · 9:00 amA private room opened this weekFacebook PagesInstagramGoogle Business ProfileScheduled
- Wed · 12:00 pmA day here: breakfast, the patio, dominoes, dinner at fiveFacebook PagesInstagramGoogle Business ProfileScheduled
- Fri · 9:00 amThe care we give: medication, bathing, dressing, mealsFacebook PagesInstagramGoogle Business ProfileScheduled
Less admin for assisted living homes.
Before: A room that sits empty for a month because nobody knew it was free
Now: The opening posted the day it comes up.
Before: Families who cannot tell one home from another
Now: A day in the home, shown a little each week.
Before: The same first questions: cost, Medicaid, memory care
Now: One of them answered each week, in plain words.
Get an hour a week back between medication rounds.
Your numbers, your sum. Move them and the figures follow.
52 hoursback between medication rounds, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Welcome them home. The week is already scheduled.
- Mon9:00 amA private room opened this weekFacebook, Instagram, Google
- Tue
- Wed12:00 pmA day here: breakfast, the patio, dominoes, dinner at fiveFacebook, Instagram
- Thu
- Fri9:00 amThe care we give: medication, bathing, dressing, mealsFacebook, Google
- Sat
- Sun5:00 pmVisiting: come any afternoon, no appointment neededFacebook, Google
An illustration. The business and its posts are made up.
Social media post ideas for assisted living homes.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “A private room opened today. Post it now, bed made.”
- Start with
- Facebook, then Google Business Profile
- Post most
- An opening, the day it comes up
- Best photo
- The room made up, window open
- Never skip
- Your licence number
An opening
The room, made up and ready.
A day in the home
Meals, the patio, the games.
The care you give
Medication, bathing, dressing.
Cost and coverage
What you accept, and what to ask.
Visiting
When families can come.
Your licence
The number, and what it means.
Assisted living homes: why your Google profile matters.
Families search for assisted living near them in the weeks after a fall or a hospital stay. A Google Business Profile with photos of the rooms, your licence number, the care you provide and whether you have an opening gets the visit.
Asked by assisted living homes.
What should an assisted living home post on social media?
A room when it opens, a day in the home, the care you provide, what you accept for payment, when families can visit and your licence number.
Which social media works for an assisted living home?
Facebook, where adult children look and ask, Instagram for the home itself, and Google Business Profile for families searching nearby.
Can I post photos of residents?
Only with written consent from the resident or the person who decides for them, and never with a diagnosis. The made bed, the table set for lunch and the patio show the home with no one in the frame.
Should I post my monthly price?
If you have a starting price, post it with what it includes. Cost is the first question, and families call the homes that answer it.
Welcome them home. We'll handle the posting.
