Who it's forCleaning companiesLeer en español
Clean the house. This week's openings go out anyway.
Social media for cleaning companies, done by asking.
The day is booked solid and the evening is paperwork. Say what's available this week and your accounts are kept active.
The request: Two Thursday slots just opened. Tell everyone.
- Mon · 8:00 amTwo fortnightly slots open on ThursdaysFacebook PagesGoogle Business ProfileInstagramScheduled
- Wed · 1:00 pmBefore and after: an oven that hadn't been cleaned in yearsFacebook PagesGoogle Business ProfileInstagramScheduled
- Fri · 9:00 amBooking end-of-tenancy cleans for next monthFacebook PagesGoogle Business ProfileInstagramScheduled
Less admin for cleaning companies.
Before: Open slots you only mention to existing clients
Now: This week's availability posted on every account.
Before: No time to ask for or share reviews
Now: A kind word from a client becomes a post, with their permission.
Before: Looking closed online while fully booked in real life
Now: A weekly update keeps your Google profile current.
Get an hour a week back at the next house.
Your numbers, your sum. Move them and the figures follow.
52 hoursback at the next house, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Clean the house. The week is already scheduled.
- Mon8:00 amTwo fortnightly slots open on ThursdaysFacebook, Google
- Tue
- Wed1:00 pmBefore and after: an oven that hadn't been cleaned in yearsInstagram, Facebook
- Thu
- Fri9:00 amBooking end-of-tenancy cleans for next monthFacebook, Google
- Sat
- Sun5:00 pmTip: the one product that's safe on stone worktopsInstagram, Facebook
An illustration. The business and its posts are made up.
Social media post ideas for cleaning companies.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Two Thursday slots just opened. Tell everyone.”
- Start with
- Google Business Profile, then Facebook
- Post most
- Availability and before and after
- Best photo
- One surface, before and after
- Never skip
- The areas you cover
Availability
Regular slots, one-off cleans, the areas you cover.
Before and after
Ovens, bathrooms, carpets. With the client's permission.
Specialist services
End of tenancy, after builders, deep cleans.
Cleaning tips
Short, practical and specific.
Kind words
A client's message, shared with their permission.
The team
Who will be coming to the door, and that they are vetted.
Cleaning companies: why your Google profile matters.
Cleaning is chosen on trust and distance. A Google Business Profile that shows the areas you cover, recent updates and real photos reassures someone who has never met you.
Asked by cleaning companies.
What should a cleaning company post on social media?
Open slots, before-and-after photos, specialist services, practical cleaning tips, and client feedback shared with permission. Google Business Profile and Facebook matter most.
Can I share a client's review as a post?
Yes, if the client agrees. Tell the assistant what they said and it drafts a post for each account for you to approve.
I'm a one-person business. Is this too much?
It is built for that. One short message a week, sent between jobs, is enough to keep every account active.
Clean the house. We'll handle the posting.
